Introduction to management and to business economics

lfsa2230  2019-2020  Louvain-la-Neuve

Introduction to management and to business economics
Note from June 29, 2020
Although we do not yet know how long the social distancing related to the Covid-19 pandemic will last, and regardless of the changes that had to be made in the evaluation of the June 2020 session in relation to what is provided for in this learning unit description, new learnig unit evaluation methods may still be adopted by the teachers; details of these methods have been - or will be - communicated to the students by the teachers, as soon as possible.
4 credits
30.0 h + 15.0 h
Q2
Teacher(s)
Language
French
Main themes
Presentation of the key building blocks of a firm and of its management
Aims

At the end of this learning unit, the student is able to :

1 Introduce students to the basic concepts of a firm and its management
 

The contribution of this Teaching Unit to the development and command of the skills and learning outcomes of the programme(s) can be accessed at the end of this sheet, in the section entitled “Programmes/courses offering this Teaching Unit”.
Content
Introduction to the key elements of the management of a firm; illustration and application to concrete examples
The concept of firm; business planning; sources of innovations;  strategic positioning; business model; governance; valuation and financing
Teaching methods
Introduction and illustration of the main concepts
Corporate testimonials
Group work presentations
Evaluation methods
Group work and oral examination (in June and/or September), 50/50
Compulsory attendance for corporate testimonials and group work presentations
Other information
Prerequisities : none
Online resources
Class presentations available on Moodle
www.NavigatingInnovation.org
www.zinnovants.org
Bibliography
Lambin J.J. (1998) Le marketing stratégique (4ème éd.). Ediscience
Longenecker J., Pringle C. (1984) Management (6th ed.). Merril
Magretta J. (2002) What management is. Free Press
Soulié D., Roux D. (1992) Gestion. Presses Universitaires de France
Tawfik L., Bélair G. (1979) L’entreprise et ses fonctions. Editions HRW
Faculty or entity


Programmes / formations proposant cette unité d'enseignement (UE)

Title of the programme
Sigle
Credits
Prerequisites
Aims
Master [120] in Physical Engineering

Master [120] in Electrical Engineering

Master [120] in Computer Science

Master [120] in Biochemistry and Molecular and Cell Biology

Master [120] in Computer Science and Engineering

Master [120] in Data Science: Information Technology

Master [120] in Chemical and Materials Engineering

Master [120] in Biomedical Engineering

Master [120] in Electro-mechanical Engineering

Master [120] in Data Science Engineering

Master [120] in Mathematical Engineering

Master [120] in Mechanical Engineering

Master [120] in Civil Engineering