Prototypage de nouveaux formats d'information

Teacher(s)

Becquet Nicolas (compensates Grevisse Benoît); Descampe Antonin; Grevisse Benoît; Nahon Sébastien; Thiel André;

Language

French

Content

The course addresses all the subjects involved in the prototyping of an information format, for example: design thinking process, target audience analysis, editorial aspects (angle and tone), project management, new technologies (such as immersive technologies, interactivity), the business model and the profitability of a given format, image rights, automation in the media. These topics can be adapted according to the subjects chosen by the students.

Teaching methods

The course takes the form of a project (which the students do in groups) and the objective of which is the realization of a prototype of an innovative press product, as finalized as possible, and of professional quality.
The course includes presentations on specific themes (see above) given by the lecturers or external speakers, support for the design thinking process leading to a prototype, logistical and technical support from MiiL if necessary, and regular follow-up from the media partner.

Evaluation methods

Continuous evaluation on the basis of assignments that will also be presented during the session (final jury).
In the event of a second session, the modalities are identical: submission of intermediate work during summer and final jury during the session.

Other information

This course is conducted in close collaboration with MiiL, UCLouvain's media innovation platform. This structure provides logistical and technical support throughout the prototyping process (and possibly beyond for projects that prove to be promising from an entrepreneurial or intrapreneurial perspective).

Online resources

Presentation materials, useful links, work instructions and other external resources will be made available to students on the Moodle platform of the course.

Faculty or entity

COMU