Option Consumer Insights (LLN) [15.0]

gesm2m  2019-2020  Mons

This option is not available to students who have followed the Major in « Marketing Strategy for Connected Brands».


 
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Annual block
  1 2

Mandatory Contenu:
Mandatory LLSMS2001 Consumer Behavior   Nicolas Kervyn de Meerendré
30h  5 credits 1q   x
Mandatory LLSMS2021 Managing Brand Equity   Thierry Jupsin (compensates Valérie Swaen)
, Valérie Swaen
30h  5 credits 1q   x
Mandatory LLSMS2024 Marketing Studies   Gordy Pleyers
30h  5 credits 1q   x