Center on Consumer Relations and Responsible Marketing
CERMA Events
June 19, 2019
LouRIM - CERMA Event
Business & Society Seminar 2019 - Amsterdam
The Transformation towards Sustainable Business:
Empowering Stakeholders for Sustainable Innovation, Production, and Consumption
The University of Amsterdam is hosting the 9th edition of the...
May 20, 2019
LouRIM - CERMA Event
Research Seminar by Prof. Tom MEYVIS
Research Seminar by Prof. Tom MEYVIS, NYU Stern
More information will come soon
May 21, 2019
LouRIM - CERMA Event
Doctoral Seminar by Prof. Tom MEYVIS
Doctoral Seminar by Prof. Tom MEYVIS, NYU Stern
Registration: secretariat-lourim@uclouvain.be
More information will come soon.
December 18, 2018
LouRIM - CERMA Event
Research Workshop by Prof. Marion GARNIER
Research Workshop by Prof. Marion GARNIER, EM Grenoble
"Histoire d'une soumission à JCR : retour d'expérience sur le processus de soumission d'un papier quali"
« Cette...
October 19, 2018
LouRIM - CERMA Event
Research Seminar by Prof. Shuili DU
Research Seminar by Prof. Shuili DU, Peter T. Paul College of Business and Economics
Title: The Socially Irresponsible Side of Data Breach: Can Corporate Social...
October 15, 2018
LouRIM - CERMA Event
Doctoral Seminar by Shuili DU
Doctoral Seminar by Shuili DU, Peter T. Paul College of Business and Economics
"Marketing and Society : Influence of technology, environment and societal issues on marketing and consumer...
September 28, 2018
LouRIM - CERMA Event
Research Seminar by Prof. Matthew THOMSON
Research Seminar by Prof. Matthew THOMSON, Ivey Business School, Western University (Canada)
Title: Exploring the Theoretical Foundations and Boundary Conditions of a...
September 24, 2018
LouRIM - CERMA Event
Doctoral Seminar by Matthew THOMSON
Seminar by Matthew THOMSON, Ivey Business School, Western University (Canada)
"Brands and brand relationships"
Syllabus & Reading List...
August 29, 2018
LouRIM - CERMA Event
Research Workshop by Prof. Géraldine MICHEL
CCMS Research Workshop – Pr. Géraldine Michel, IAE Paris
The dark side of place attachment: Why do customers avoid their treasured stores?
While there is extensive...
August 29, 2018
LouRIM Event
Public thesis defense of Etienne DENIS
Le Recteur de l'Université catholique de Louvain et la Commission Doctorale en sciences économiques et de gestion font savoir que Mr Etienne Denis soutiendra publiquement sa...
June 15, 2018
Research Seminar by Prof. Sankar SEN
"The Rhetoric of Marketplace Morality: A Consumer Perspective"
Abstract
When marketers communicate, they speak increasingly in not just commercial voices but moral ones as well....
June 13, 2018
LouRIM - CERMA Event
Doctoral Course - Sankar SEN, Baruch College, New York
Sankar SEN, Baruch College, New York
Doctoral Course - Morality, Ethics, and Consumption Behaviour
13 June 2018 - Doyen A228
14 June 2018 - Doyen A228
15 June...
June 11, 2018
LouRIM - CERMA Event
Communication and Writing Skills - Research Paper and...
Communication & Writing Skills
In the context of Communication & Writing Skills Doctoral Course (LLSMA2007), LSM Research Master Students and PhD Candidates will present their...
May 07, 2018
LouRIM - CERMA Event
Research Seminar by Prof. Luk WARLOP
Research Talk by Pr. Luk WARLOP, KULeuven
Date: 7th May
Venue: MONS - Building D – ROOM 13
Time: 11H-12H30
Title: Jokers are smart: resolving humorous incongruity in...
March 23, 2018
LouRIM - CERMA Event
4ème Journée de Recherche en Marketing du Grand Est
Chaque année, la Journée de Recherche en Marketing du Grand Est est organisée par l’un des quatre laboratoires suivants :
Le CCMS (Center for research on Consumers and Marketing Strategy),...