Doctoral Seminar by Shuili DU

Doctoral Seminar by Shuili DU, Peter T. Paul College of Business and Economics

"Marketing and Society : Influence of technology, environment and societal issues on marketing and consumer behavior."

3 sessions of 3-hour class and 1 session of students' oral presentation on their proposed research projects.

Focus on the general topic of marketing & society, and in particular, examine the influence of

1. technology (e.g., artificial intelligence, cyber security, social media), 
2. environment (e.g., climate change, green products/innovations),
3. societal issues (e.g., education, poverty, diversity) on marketing and consumer behavior.

Registration: 

jasmine.dewulf@uclouvain.be

Copy: valerie.swaen@uclouvain.be 
 

Rooms in LLN:

Monday, 15 October 2018 - LECL 80

Tuesday, 16 October 2018 - MORE 71

Wednesday, 17 October 2018 - LECL 84

Thursday, 18 October 2018 - MORE 82

Friday, 19 October 2018 - LECL 80