Teacher(s)
Language
French
Learning outcomes
At the end of this learning unit, the student is able to : | |
| 1 | Familiarise students with the professional book environment in which they will be doing their work placement, whether in a publishing house or bookshop. |
| 2 | To provide students with a synthetic and critical overview of the main themes underlying the profession of bookseller and publisher today. This involves knowledge of the economics of books, analysis of the publishing offer and its organisation, analysis of the customer base, and management techniques specific to the sector. |
Content
The course will bring together specialists from different areas of the book industry: after a general presentation, the key elements of this industry will be covered, from the writing of a manuscript to its publication, sale and distribution. We will also look at the legal and economic aspects (contracts, copyright, adaptations, etc.), as well as dematerialisation and artificial intelligence.
Teaching methods
A dozen sessions with specialists; presentations and questions/answers.
Evaluation methods
At the end of this course, students will submit a written assignment, either individually or in groups, the instructions for which will be given during the first session. The assignment will consist of a project on a possible innovation in the practices and processes of a publishing house or bookshop.
Online resources
The course does not use Moodle, but Teams.
Faculty or entity
