Teacher(s)
Language
French
Prerequisites
Strategic Marketing
Main themes
This course aims to familiarize students with decision support tools and more particularly with performance management tools such as the balanced scorecard and the role it plays in the control and planning of strategic objectives.
Learning outcomes
At the end of this learning unit, the student is able to : | |
1 | Competencies Given the « competencies referential » linked to the LSM Master in Management and in Business Engineering, this course mainly develops the following competencies:
At the end of this learning unit, the student is able to:
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Bibliography
- HORNGREN C., BHIMANI A., DATAR S., FOSTER G. Contrôle de gestion et gestion budgétaire, Pearson Education, 4ème édition, 2009.
- KAPLAN R., NORTON D. (1996), The Balanced Scorecard, Translating Strategy into Action, HBS Press.
- KAPLAN R., NORTON D. (2004), The Strategy Map, Converting Intangible Assets into Tangible Outcomes, HBS Press.
- OOGHE H, VANDER BAUWHEDEN H., VAN WYMEERSCH C., Traité d'analyse financière. Anthemis, 2022.
Teaching materials
- GUERRA F., Pilotage stratégique de l’entreprise, le rôle du tableau de bord prospectif, Éd. de Boeck, collection Comptabilité, Contrôle & Finance, 2007.
Faculty or entity
Programmes / formations proposant cette unité d'enseignement (UE)
Title of the programme
Sigle
Credits
Prerequisites
Learning outcomes
Master [120] in Management