Responsible post-crowdsourcing management
My name is Min Shuai and my research focuses on creative crowdsourcing management in a multi-stakeholder environment. we have analyzed how mindsets affect the way project holders manage a crowdsourcing project. We then will discuss how varying crowdsourcing management strategies differently shape participants’ experience and their perceived brand ethicality. In order to achieve engaging long-term crowdsourcing management, we will finally identify all involved stakeholders in the crowdsourcing management process and investigate how to manage stakeholder involvement.
